Euro H & J

Euro H&J

Introduction of company

Euro h&j was incorporated in 2006 by Pare Hubert Jean C specialized in import and distribution of fine food products. In 2009, this company relocated to Seoul Seocho-gu, Banpo-dong. On the basis of the data in 2010, this total assets almost two hundred million won. This is small company composed of nine employees.

General management of the company

1) Import and brand marketing

This company discovers france brand fits for korean market. They expand domestic demand, make process import for duty-free and marketing. and their sales consist of B2B and B2C. Their distribution channel is department store, hotel, restaurant, e-commerce, duty-free shop, pharmacy.

2) MD-sourcing, Venders operating, PR-agency business

this company forms a partnership with other import company. now, they enter the department store event by joint stand. And in case of import multi-shop beauty gallery of NC department store, they also source about 15 brand and their import brand. So trained headquarter’s salesperson sales and managements. Beauty gallery Yatap and Daegu branch substitute for partial sourcing. Also they proceed with event stand by multi-brand in the department store of Shinsegae and Galleria.

They conducted successfully negociations with korean major beauty retail chain such as Aritaum (Amore Pacific), Olive Young (CJ Group), major department stores such as (Lotte, Shinsegae, Galleria, Hyundai, AK), Dean & Deluca, Shinsegae, Home shopping channels, 5 star hotels (Conrad, Lotte Hotel, Grand Hyatt, Park Hyatt Seoul, Park Hyatt Busan, JW Marriott, Renaissance). This company work direct operation in 15 department stores and around 30 on-line shopping malls Specialties.

Goods for sale

We can find this company’s goods by online internet shopping mall. This homepage divide goods into two categories, It is Gourmet and Beauty. However, there is a keen competition in the cosmetics industry, now they concentrate on the find food.

First, Gourmet category. In this company, most of gourmet occupies mainly chocolate. One of them, Milk Chocolate Sardines are famous for korean especially. The brand that sells this chocolate is Michel Cluziel. Michel Cluziel is known as one of the top three global chocolate brands. In this online shopping mall, this brand is major chocolate goods. Also, they sale Domaine de bequignol’s chocolates.

Besides, they import and sell one of the caramel brand called Maison d’armorine and jam brand called Andresy confitures. Although products for sale are very limited, In the beauty line, now they sell Embryolisse Paris, Laino brand of cosmetics.

201200146 성주현

201200163 정예린

201100721 이은진

Student-team (German Cosmetics)

There are so many cosmetic companies in the world, and especially, French, American, Japanese, Korean brands are quite popular and these are for make up. However, ‘German Cosmetics’ are popular for skin care products. Because german cosmetics are popular for organic certification. ‘BDIH’ is the non-profit Association of Industries and Trading Firms for pharmaceuticals, health care products, food supplements and personal hygiene products. It has organized over 440 producers and distributors of Cosmetics and Natural Cosmetics, Food Supplements, Nutritonal Foods, Over-the-counter Medications, Medical Devices. Also, most of german skin care products are selling well at drug stores and those are made by pharmaceutical company. There are many skin care products from Germany but we are focus on Beiersdorf Group.